PostHog
A product analytics toolbox you can self-host in its open source form, with a hosted cloud for most companies.
Instead of Google Analytics, Mixpanel
PostHog is a toolbox where the others here are a single wrench. The tagline we saw in search results describes open source web and product analytics with session recording, feature flags and A/B testing that you can self-host, and its own docs say the open-source self-hosted version is MIT licensed and provided without guarantee. We read the self-hosting disclaimer and not the product pages, so its wider tools are not scored here.
PostHog scores a 4 on lock-in, a 3 on self-direction, power, longevity and delivery and a 2 on footprint. The disclaimer says the open-source version is for hobbyists or unusual setups and that PostHog recommends PostHog Cloud for most companies, that support is limited with none on offer commercially, and that PostHog will not debug hosting issues or help you recover from data loss.
It also says everything runs on one machine, so it is unlikely to handle more than a few hundred thousand events without significant scaling work. The page does not say whether the open-source project is actively maintained, and we did not read the cloud prices or the licence that covers the cloud product.
Self-hosting it suits a small site and a patient owner, with PostHog Cloud as the route its own docs recommend for most companies. Scores are our reading of public sources.
- Open source and MIT licensed, with a hosted cloud for most companies
- Its own docs say the self-hosted version suits hobbyists and small setups
- We read only the self-hosting disclaimer
What stands out
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For comparison, we also reviewed Google Analytics (12/30) as a benchmark.